The practise of inserting advertising messages into private emails – especially when you’re paying the carrier for the service of delivery – makes me edgy. On the other hand, what a great new revenue stream for Canada Post…
Tag Archives: Email Design
HTML Email – Why Check Syntax
October 14, 2008 – 11:35 pm
You’ve heard it before – always check the syntax of your HTML emails before deployment. But your code is good, right? The email displays just fine. And it’s time consuming to check, slows down deployment. all that proofing and testing seems like such a hassle – why bother! We all feel that way from time [...]
5 Tips To Improve your Opt-in Conversion
February 27, 2007 – 10:08 am
Opt-in forms are easy to overlook as a key part of your email marketing strategy. But if you think about it, the opt-in form is really your subscribers first experience with your email program. A well designed opt-in form will go a long way to supporting your list growth plans. Here are 5 quick tips [...]




