Google Analytics offers a great tool to manually track your outbound links. It’s always beneficial to see how users are navigating through your website and the ability to track the outbound links they click is also helpful. Tracking outbound links can be used for several purposes. If you offer a web advertisement on your site [...]
Category: Search Marketing
New Organic Referrer URLs from Google
April 15, 2009 – 11:56 pm
Google is changing the way it formats referrer URLs for organic search results. The change won’t mean much for the average searcher, but could play havoc with the information in your analytics…
Ask Aunt May: Search Engine Marketing
October 12, 2004 – 11:41 am
Our marketing manager is suggesting we include something called Google Adwords in our search marketing budget. Is it really necessary to pay for search engine traffic? Adwords, Portland, OR A: Dear Adwords, Hey, is it really necessary to pay for parking tickets? You might be ok if you ignore them. On the other hand, you [...]
