Ask Aunt May, I hired some programmers to put an opt in form on my website but no one is signing up, why? – Listless in Seattle Dear Listless, Your old Aunt ain’t as young as she used to be, you know. My back was giving me a heap of trouble last week, so I [...]
Category: Ask Aunt May
Ask Aunt May: What’s Up With My Open Rates?
October 23, 2006 – 1:08 pm
Dear Aunt May, Sometimes I get 30% open rates and sometimes they are only 10%. What’s up with that? Signed, Split Personality Dear Split, Christmas is just around the corner, and your old Aunt May has a sterling baking reputation to uphold but that’s no surprise. Still, there’s only so many times I can [...]
Ask Aunt May: Newsletter Falls Flat
August 24, 2006 – 11:19 am
Dear Aunt May, Lately, my email newsletter seems – well – flat. And my readers aren’t responding to sales offers the way they used to. I don’t understand it! What can I do to rekindle the spark in our relationship? – High Expectations, North Vancouver, BC Dear Expectations, You’re not alone. Lots of once great [...]




