Author Archives: Paula Skaper

Kinetix Celebrates 10th Anniversary And Studio Opening

Wouldn’t you know that our 10th Anniversary party and studio launch would coincide with the craziest 8 hours of weather I’ve ever seen in Vancouver? We momentarily thought about closing the doors and going home but hey why let all that good food go to waste. Not to mention that I was raised never to turn away a guest on a cold snowy night (it get’s very cold in Northern Ontario!)…

Add Facebook Profile Optimization to Your Marketing Plan

A recent experiment by The Daily Beast (Thomas Weber) unveiled some interesting trends in the way Facebook displays your friends’ status updates and other content that they share. (And conversely, chooses how to display information from your profile on your friends’ pages). If the observations of the Beast are anything to go on, the Facebook [...]

Video Accounts for 51% of All Internet Traffic

On Wednesday, Limelight Networks – a provider of content delivery and interactive advertising platforms – shared some interesting market trends during their first ever financial analyst day. Among them – online video now accounts for 51% of the total traffic on the web. Even when you adjust this number for the reality that video files [...]