Compliance with the CANSPAM Act remains below 5% after more than 9 months, according to eMarketer. This is disappointing news for those who hoped it would make a significant dent in the deluge of spam, but not surprising given the ambiguity of much of the legislation. The fact that CANSPAM’s definition of commercial email is [...]
Monthly Archives: March 2004
Conversations increase as search rank falls
March 22, 2004 – 11:52 am
It’s true – at least for low volume keywords, according to aQuantive’s Atlas Rank Report, Part 2. The report analyzed conversions resulting from approximately 4.5 million clicks on paid position search engines resulting from over 400,000 keywords during July and August 2004. Conversions were defined as the metric site owners defined as the primary conversion [...]
Canadians must invest in e-business to compete globally
March 22, 2004 – 11:52 am
Industry Canada recently held a 2-day conference to recognize the importance of the Internet and e-business to our national economic health and to establish strategic priorities. “ecommerce to e-economy, Strategies for the 21st Century” was held in Ottawa at the end of September and featured a keynote presentations by eMarketer CEO Geoff Ramsey. Ramsey presented [...]
